Choosing the Right Size When Buying Footwear Online

Almost every exchange request we receive comes down to the same thing: the customer ordered the size they have "always worn" instead of the size their foot actually is. Feet change. Brands differ. Two minutes of measuring solves it.

Measure, do not remember

Stand on a sheet of paper in the evening, wearing the socks you would wear with the shoe. Mark just behind your heel and just past your longest toe — which is not always the big toe. Measure the distance in centimetres, do the same for the other foot, and use the larger number. Our size guide converts that number to UK, EU and US sizes for Gents, Ladies and Kids.

Different styles fit differently

Kolhapuri chappals and mojadis are worn snug — take your normal size and let the leather relax over the first week. Sports shoes and sneakers need roughly half a centimetre of room past the longest toe, because your foot slides forward when you walk fast. Formal oxfords sit somewhere between the two.

Children's shoes: one size up, never two

Parents often buy two sizes bigger to make a pair last the school year. It does the opposite — the shoe slides, the child scuffs the toe, and the sole wears unevenly within a term. One size up is the right amount of room. Check again after six months; at that age feet can grow half a size in that time.

When you are between two sizes

Take the larger one. A slightly roomy shoe can be managed with a thicker sock or an insole. A slightly tight shoe cannot be managed at all.

And if it still comes out wrong

Request a size exchange within seven days. Our courier collects the old pair from your address and delivers the right size — the pair only needs to be unused and in its original box. Nobody at this shop will argue with you about it.